If you’re looking to become an SEO White Label reseller, it’s natural to be somewhat sceptical of potential partners. After all, choosing the wrong SEO company could lead to unhappy clients. So, how do you know if a company is the right fit?
Choosing an SEO White Label Company
Here are a few telltale signs that you’re dealing with a competent and reliable provider.
1. They Don’t Promise Miracles
If something sounds too good to be true, it probably is. The same applies to white-label SEO. Does the company promise to rank any site at the top of Google? The key word here is “any.” As an SEO reseller, you’ll encounter clients with websites that may never rank for their desired keywords, no matter how good the SEO is.
Even the best SEO companies can’t guarantee top rankings. If the company you’re considering makes such promises, it’s a red flag.
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2. They Offer a Variety of Services
You want to offer your clients a comprehensive range of services without having to work with multiple providers. Choose an SEO company that offers a broad spectrum of solutions.
Essential services include link building, on-page SEO, and local SEO. It’s a bonus if they also offer pay-per-click (PPC) ad management and website design. Many clients use WordPress and might need help with plugins or themes, so offering these services can boost your bottom line.
3. They Provide Quick and Expert Customer Support
Your clients will have questions, and so will you. No one wants to wait days or weeks for answers. Test their responsiveness by sending an email with a question before committing to their services. Assess their response time and the quality of their answer.
Also, inquire about the location of their customer support and their hours of operation. Ideally, they should have representatives available 24/7 to address concerns from clients worldwide promptly.
4. Their Pricing Allows for Profitability
Pricing is crucial. There needs to be enough room for you to make a profit. If the white-label SEO company’s prices are too high, you’ll struggle to earn a decent return.
Consider your marketing and advertising costs when evaluating pricing. If the white label’s fees are excessive, your profit margins might be too thin to justify the investment.
Inquire if they offer discounts for high-volume clients. You might be able to negotiate better rates if you can deliver a significant amount of business.
Also Read: How to Grow Your Business Using Whitelable?
5. Running a White Label SEO Business Takes Persistence
Remember, Rome wasn’t built in a day, and neither will your White Label SEO business. Keep these factors in mind as you get started. Once you get the hang of it, it’s all about driving traffic to your site and ensuring customer satisfaction.
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